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Santa Ana shall: <br />a. Approve campaign progress, updates, and promotions. <br />b. Support and facilitate partnering and sponsorship efforts. <br />Completion Criteria: <br />This task is considered complete upon completion of administrative deliverables and <br />when the Santa Ana Project Manager signs the completion letter for each subtask <br />noted below. <br />TASK 9-A: VENUE SIGNAGE PROGRAM: OUTREACH & COORDINATION (SUMMER/FALL <br />2024 <br />Objective: Provide S4 with broader message awareness through the use of free and <br />reciprocal partnership placements. <br />Task Description: Conduct extensive outreach to identify potential major destination <br />partners with ability to provide S4 free messaging placement and positioning that <br />widely broadens awareness of S4's campaign messages. <br />Responsibilities: <br />Comm LAB shall: <br />a. Develop exhaustive list of potential partners for outreach. <br />b. Coordinate, manage and participate in partnership meetings and phone calls <br />with potential partners. <br />c. Secure potential partnerships and acquire written confirmation. <br />Santa Ana shall: <br />a. Approve campaign progress, updates, and promotions. <br />b. Support and facilitate partnering and sponsorship efforts. <br />Completion Criteria: <br />This task is considered complete upon completion of administrative deliverables and <br />when the Santa Ana Project Manager signs the completion letter for the task. Planned <br />completion and implementation are by the end of December 2024. <br />TASK 9-A: VENUE SIGNAGE PROGRAM: OUTREACH & COORDINATION (WINTER/SPRING <br />2025 <br />Objective: Provide S4 with broader message awareness through the use of free and <br />reciprocal partnership placements. <br />Task Description: Conduct extensive outreach to identify potential major destination <br />partners with ability to provide S4 free messaging placement and positioning that <br />widely broadens awareness of S4's campaign messages. <br />Responsibilities: <br />Comm LAB shall: <br />a. Develop exhaustive list of potential partners for outreach. <br />Safe OC Statement of Work `�!� 27 <br />FY 24-25 CommunicationsLAB <br />