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• Qualitative: formal and informal surveys (often on exit from an engagement) of new or retained <br />employees and employers, and/or the community at large. <br />Measurable Outcomes: <br />. The list above in fact constitutes the measurable outcomes. <br />Timeline (Month/Year): April-May 2013 <br />Obiective 6: Identify key steps toward successful implementation of priority actions. <br />Procedures/Activities: <br />Essergy Is familiar with the required background and economic analysis, the assessment of economic <br />challenges and opportunities from the private and public sectors, and the method of defining goals and <br />objectives, delineating projects, and creating plans of action with measurable outcomes. These have <br />been enumerated in addressing Objectives 4 1-5. In addition, Essergy will evaluate: <br />• Competition. Competition may be considerable, because the City of Santa Ana has several <br />qualified surrounding cities and municipalities that are considered within it's region of influence. <br />In many ways, the situation is similar to the Orange County CEDS that Essergy helped rewrite. <br />That is one reason Essergy has offered the alternate strategy below. <br />• Unknowns to be addressed. The largest unknowns in creating a strategic workforce <br />development/economic development plan acceptable to State of California are: <br />• How to assemble a Workforce Strategy Plan that meets required State standards. We believe <br />our understanding of those standards and the system of point awards Is appropriate. <br />However, we will work with Santa Ana economic development staff to clarify them. <br />• How to make the Workforce Development Plan optimally effective and efficient. Part of this <br />challenge is to have a solid methodology. See Essergy's approach in the prior Objectives. <br />Measurable Outcomes: <br />The critical outcome is the procedures outlined in the objective above, including the gathering <br />and analysis of the data, the application of appropriate theoretical structures, and creation of a <br />visionary yet practical plan that meets Santa Ana and California standards, and that has timelines <br />and resources attached. <br />Timeline (Month/Year): May 2013 <br />COST AND SCHEDULE <br />Soh ule. The schedule below is based on the assumption that the contract begins April 1. It is our <br />understanding that the effort must be complete by June, a tight deadline. Any delays in signing the <br />contract or providing promised data will be reflected as schedule changes. Costs are pegged to the <br />delivered objectives. <br />April <br />ITEM 1 8 15 22 29 6 13 20 27 3 <br />Engagement agreement 0 <br />Objective 3 U El CJ <br />Objective 4 U gl 0 <br />Proposal to Santa Ana E-ssergy Constitlting 3/22/2013 Page 6