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Agreement with Fiesta de Carnival and Appropriation Adjustment
<br />February 3, 2015
<br />Page 2
<br />Traditionally, carnivals conducted at Jerome Park and Madison Park draw larger crowds and are
<br />more profitable. Conversely, carnivals conducted at Cesar Chavez/Campesino, Rosita and El
<br />Salvador Park draw smaller crowds and generate less revenue. Therefore, the license fee for the
<br />large carnivals conducted at Jerome, and Madison parks is higher than the license fee required
<br />for carnivals conducted at Cesar Chavez/Campesino, Rosita, Delhi and El Salvador. The total
<br />projected annual revenue for this agreement is $46,750 per year and will be used to fund
<br />deferred maintenance needs at city parks.
<br />STRATEGIC PLAN ALIGNMENT
<br />Approval of this item allows the City to meet Goal #5 Community Health, Livability, Engagement
<br />& Sustainability, Objective #4, Support neighborhood vitality and livability, Strategy b, Improve
<br />neighborhood quality by locating or providing access to complementary services and public
<br />facilities, including access to healthy food options (community gardens, farmers' markets, corner
<br />markets, etc.) in neighborhoods.
<br />FISCAL IMPACT
<br />The appropriation adjustment will recognize projected carnival revenue in the amount of $46,750
<br />in the Recreation Special Fees and Donations revenue account (no. 02213002 57010) and
<br />appropriate funds to the Recreation Special Fees and Donations expenditure account (no.
<br />02213200 62300).
<br />Gerardo Mouet,
<br />Executive Director
<br />Parks, Recreation and
<br />Community Services Agency
<br />APPROVED AS TO FUNDS AND ACCOUNTS:
<br />4- s�� Lx! ��)�.
<br />Francisco Gutierrez,i
<br />Executive Director
<br />Finance and Management Services Agency
<br />20A -2
<br />. Park Site / Dates
<br />Promoter
<br />License Fee
<br />1
<br />Jerome Park, Fri -Sun March 13 -15
<br />Fiesta de Carnival
<br />8,250
<br />2
<br />Cesar Chavez/Campesino, Fri -Sun, April 3 -5
<br />Fiesta De Carnival
<br />4,500
<br />3
<br />Madison, Fri -Mon, May 22 -25
<br />Fiesta De Carnival
<br />8,750
<br />4
<br />Rosita Park, Fri -Sun, June 8 -10
<br />Fiesta De Carnival
<br />4,500
<br />5
<br />El Salvador, Fri -Mon, June 12 -14
<br />Fiesta De Carnival
<br />2,250
<br />6
<br />Jerome Park, Fri -Sun, August 7 -9
<br />Fiesta De Carnival
<br />7,000
<br />7
<br />Madison Park, Fri -Mon, August 28 -31
<br />Fiesta De Carnival
<br />7,000
<br />8
<br />Cesar Chavez/Campesino, Fri -Sun, October 16 -18
<br />Fiesta De Carnival
<br />4,500
<br />9
<br />Delhi, Fri -Sun, April 24 -26
<br />No bids submitted
<br />0
<br />Total
<br />$46,750
<br />Traditionally, carnivals conducted at Jerome Park and Madison Park draw larger crowds and are
<br />more profitable. Conversely, carnivals conducted at Cesar Chavez/Campesino, Rosita and El
<br />Salvador Park draw smaller crowds and generate less revenue. Therefore, the license fee for the
<br />large carnivals conducted at Jerome, and Madison parks is higher than the license fee required
<br />for carnivals conducted at Cesar Chavez/Campesino, Rosita, Delhi and El Salvador. The total
<br />projected annual revenue for this agreement is $46,750 per year and will be used to fund
<br />deferred maintenance needs at city parks.
<br />STRATEGIC PLAN ALIGNMENT
<br />Approval of this item allows the City to meet Goal #5 Community Health, Livability, Engagement
<br />& Sustainability, Objective #4, Support neighborhood vitality and livability, Strategy b, Improve
<br />neighborhood quality by locating or providing access to complementary services and public
<br />facilities, including access to healthy food options (community gardens, farmers' markets, corner
<br />markets, etc.) in neighborhoods.
<br />FISCAL IMPACT
<br />The appropriation adjustment will recognize projected carnival revenue in the amount of $46,750
<br />in the Recreation Special Fees and Donations revenue account (no. 02213002 57010) and
<br />appropriate funds to the Recreation Special Fees and Donations expenditure account (no.
<br />02213200 62300).
<br />Gerardo Mouet,
<br />Executive Director
<br />Parks, Recreation and
<br />Community Services Agency
<br />APPROVED AS TO FUNDS AND ACCOUNTS:
<br />4- s�� Lx! ��)�.
<br />Francisco Gutierrez,i
<br />Executive Director
<br />Finance and Management Services Agency
<br />20A -2
<br />
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