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S L P R O P O SAL <br />City of Santa Ana I Water Resources Division <br />RFP #17-131 <br />TEAM BIO <br />John Novaria <br />John Novaria is an Emmy award winning journalist and communications consultant. His 30 -year <br />career spans television news, PR consultancy and corporate communications. <br />John has served as global media relations leader at GE Insurance Solutions and <br />communications director for the Americas region at Swiss Re. <br />He partnered with celebrities Rob Lowe, Lucy Liu and Patricia Arquette to promote Lee National <br />Denim Day® and propel it to the nation's largest single -day fundraiser for breast cancer <br />awareness. <br />At Raytheon, he helped improve performance by designing and implementing a communication <br />platform for the divisional CEO and 1,600+ managers, providing them with tools to explain the <br />strategy to their teams. <br />As principal of Novaria Communication, he has represented clients including the Better <br />Business Bureau, D&B Credibility Corp., HNTB, Lockton, Surplus Line Association of California <br />and Swiss Re. <br />• Led global media relations for GE's reinsurance/commercial insurance division <br />• Led marketing communications for Swiss Re's Group Life division (US and Canada) <br />• Created content and consulted for D&B Credibility Corp. <br />• Media relations consultant to Better Business Bureau Serving Los Angeles <br />• Authored white papers on cyber risk and shareholder litigation for Lockton <br />John has a bachelor's degree in English from Princeton and a master's degree in Journalism <br />from the University of Missouri. <br />Page 8 of 24 <br />25E-30 <br />